Video · YouTube
Make AI ask you questions before it builds anything.
Before it writes any code, have the AI ask you questions first. You answer its “what ifs” before they turn into fixes.
Watch on YouTube (opens in a new tab)Brady Baxter · Detroit Lakes, Minnesota
Make the workwork better.
I don’t sell autopilot. I teach, audit and build with AI where it actually earns its keep — and leave it alone where it doesn’t.
I run Baxstar Fishing and Lakes Golf Simulator · 13 years in a classroom · The film here is an AI render I directed; everything below it is real.
The proof
Real things.
Built for real money.
Not slides about AI. A working product, live, with the real specs of the boat my guide business runs on. Then I’ll walk you through it in my own words.
01The flagship
A product site, not a template.
Scroll-driven, built for one boat: the Vexus DVX 20S that Baxstar Fishing runs its private trips on. Every spec is the real spec.
Built with Claude Code · live at boat.baxstarfishing.com
02The details
The command center, drawn in as you scroll.
Two Garmin LiveScope units on dedicated displays. The page walks the boat bow to stern, the way a guide would on the dock.
03The crew
The crew chapter, with the receipts.
One file, built with Claude Code. I directed every line. Open it, scroll it, judge it.
The walkthrough
39 seconds, in my own words.
That’s me on camera, scrolling the site I built and saying what it does.
This browser couldn’t play the clip here. Open the live site or download the clip (3 MB).
Read the transcript
“I did this with Claude Code, and this is something that I could teach you how to do, whether you’re a fishing guide or a business owner that wants to make a website that catches people’s attention, okay. So on scroll, the boat just appears, okay. You scroll again, it’s going to show you different aspects of the boat, okay. You keep scrolling, boom. It shows you the, you know, the premium experience. You get to see the boat, okay. And then lastly, you know, it tells you plenty of room for you and your crew, and there’s proof, okay. And this is something I can teach you how to do, whether it’s for business or for home. Let me help you make cool things.”
More of the work
Smaller things.
Same rule.
Built for one job, used for real.
The lesson-plan book
A plain calendar, rebuilt into the lesson-plan book I use at school. It could be anyone’s calendar for anything.
One note, one revision
Same request, specific feedback, better result. The cords got real. The chalk still needed work — and I say so.
The chaos-day tracker
I was running too many AI threads and losing track. So I had AI build a small tool that logs the mess and drafts the day’s recap — I still read it before I trust it.
Watch on YouTube (opens in a new tab)Two ways in · Audit
Workflow audit.
For a business that’s curious but careful.
I look at how your work actually flows and tell you what to automate — and just as important, what to leave alone.
- 01What’s worth automating, and what isn’t
- 02Recommendations that fit the Google or Microsoft stack you already pay for
- 03No middleware subscriptions, no tools you’ll have to babysit
Two ways in · Build
One tool, one job.
A small custom app that does one job, well.
When off-the-shelf won’t fit, I build the one thing that will — simple on the surface, and yours to keep.
Scope a buildA pontoon-rental checkout app
Shipped
A salon commission calculator
Shipped
A dynamic pricing engine
Shipped
What I believe about AI
AI hasn’t shortened my workday.It has expanded what I can attempt.
Where it earns its keep, use it.
A task that swallows a day is worth handing over. A task that takes ten minutes is not.
Where it doesn’t, leave it alone.
Half of an honest audit is telling you what not to touch.
Judgment stays with the person.
I don’t sell autopilot. I set things up so you can see what the tool did and decide.
Who’s behind it
A teacher who runs two businesses.
I hold a master’s in technology and instructional design, I’ve spent 13 years in classrooms, and I’ve taught AI inside a system that doesn’t change quickly: a school. I also run two businesses. I use AI to do real work with real money on the line — not to make demos.
- Baxstar FishingSix years of guided trips
- Lakes Golf SimulatorOpen 24/7, unstaffed
- Classroom13 years teaching
- On the water5× Minnesota Master Angler
- On stageSpoke at Minnesota’s largest EdTech conference, next to the keynote
Start a conversation
Tell me what’s getting in the way.
No pitch. Just a straight answer.
Tell me the task that eats your week. I’ll tell you whether AI is the right fix, what it’d take, and whether it’s even worth doing. If it’s not, I’ll say so.
[email protected]
Questions, answered
Before you
reach out.
What does Brady Baxter actually do?
I help businesses use AI to do real work: honest workflow audits and small custom tools built for one job. I run my own companies and use these same tools in them, so the advice comes from real work — not a pitch deck.
Do you work with small businesses, not just big companies?
Yes — small and owner-run businesses are exactly who I build for. I run a fishing guide service and an unstaffed golf simulator myself, so I understand tight margins and no spare staff. The goal is tools that do one job well and don’t need babysitting.
What is a workflow audit?
An honest look at how your work actually flows. I tell you what’s worth automating and, just as important, what to leave alone. You get a clear plan that fits the Google or Microsoft tools you already pay for — no guesswork and no hype.
Will you build a custom tool for my business?
Yes, when off-the-shelf software won’t fit. I build one tool for one job and keep it simple on the surface, so your team isn’t stuck babysitting it. Examples I’ve shipped: a pontoon-rental checkout app, a salon commission calculator and a dynamic pricing engine.
Do I have to buy new software or monthly subscriptions?
No. I build on the Google or Microsoft stack you already pay for and avoid middleware subscriptions on principle. You shouldn’t have to rent a stack of extra tools to make one thing work. What I build is yours to keep.
Do you work with Google Workspace or Microsoft 365?
Both. I match the work to the stack your business already runs on rather than forcing you onto mine. Whether you live in Google Workspace or Microsoft 365, I build directly on it, so there’s nothing new for your team to learn or maintain.
Are you teaching AI classes right now?
Not right now — my public AI classes are on pause. If you want help putting AI to work in your business, a workflow audit or a small custom build is the way in. Send a message through this site and I’ll reply, usually within a day.
Where are you based, and do you work remotely?
I’m based in Detroit Lakes, Minnesota, and work with businesses across Minnesota and remotely. Audits and builds can be done remotely — the easiest way to start is a message through this site. Tell me the task that eats your week, and I’ll tell you whether AI is the right fix.